This year’s entries to the B&T Awards totalled over 400, which the esteemed judges eventually whittled down to 34.
We’re proud to announce that OMG Programmatic Australia has taken out (again!) one of the industry’s most acclaimed and legitimate accolades for programmatic excellence: Best Programmatic Trading Team of the Year.
How? We took our principles globally of open, integrated and neutral – and by speaking to brands, publishers and tech vendors, identified what these meant for Australia.
- Open – earn trust through transparency to unlock the power of first-party data
- Integrated – smash siloes wherever we found them, align programmatic with other channels
- Neutral – be truly tech agnostic, to set the agenda globally from Australia
Work over many months by the team is now seeing us deliver consistently against these goals.
Thank you to everyone who contributed to this win, including our prized clients, publishers and tech partners.