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Marketing Science

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  • Multidisciplinary analysts

    Our analysts are trained in a wide range of statistical approaches and have the expertise to recommend the right approach for each challenge.

  • Bespoke to business goals

    We gain an understanding of your business and your needs, then come up with personalised solutions that account for data availability.

  • Actionable

    Our approach is driven by your overall objectives. Knowing the purpose of marketing science task ensures that results are actionable and effective.

  • Data-Driven

    Data and insights, gained via our proprietary algorithms and data visualisation tools, underpin everything we do.

What we offer
  • Audience segmentation
  • Data harmonisation and visualisation
  • Predictive modelling
  • Attribution modelling
  • Econometric modelling
  • Analysis and interpretation
  • Budget setting and allocation

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