The eCommerce industry has evolved significantly since 2019. eCommerce was previously somewhat immune to price surges caused by inflation, largely due to the low overheads associated with an online store. However, post-pandemic, this immunity no longer exists due to other hindrances such as supply chain shortages, cyber-attacks and political unrest.
Globally, whilst growth continues, we are witnessing eCommerce purchases spike considerably in line with events sales. Therefore, building and maintaining an online presence and awareness for your brand has never been more important than it is today.
A surge in online shopping makes now the perfect time to be focusing on building and maintaining your brand’s awareness and presence online.
With more products becoming available across a number of platforms, brands need to be doing even more to remain competitive and profitable.
If you’re interested in examining your online presence and driving sales growth for your business, get in touch with our eCommerce team today.
This report is intended for any brands with an online presence, including account managers, eCommerce specialists and agencies, and internal account teams or for those interested in deepening their knowledge of the current eCommerce landscape.
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