Resolution Digital Mobile SEO Service

Mobile SEO Service.

What is Mobile SEO, why is Mobile first SEO strategy Important?

With 50%+ of all Google searches happening from Mobile devices, Google has overhauled its algorithm to focus on mobile search. So, by ignoring Mobile First optimisations you leave your business at a disadvantage.

Mobile SEO first strategy

Take your brand’s mobile experience to the next level

By leveraging a mobile-first optimisation strategy brands not only improve the page speed, responsiveness, and crawlability, they also help keep users on site – and in turn increase conversion rates.


Additionally, these mobile optimised websites perform better for Paid Ads and helps reduce customer acquisition costs.

Benefits of Mobile First SEO

Your mobile experience is arguably just as important, if not more so, than your desktop experience. Here are some of the benefits the Resolution team helps you achieve:
Improve performance on Search Engines and increase the likelihood of ranking ahead of competitors.
Improve User Experience and remove barriers to purchase for your customers
Achieve consistency between both mobile and desktop for a smoother user experience
Lower your cost per acquisition with expert conversion rate optimisation
Gain a true understanding of your audience and improve sales by catering to their needs

Our Mobile SEO Strategies

Mobile optimisation enhances the user journey and your conversion rates! Check out what’s included in our mobile optimisation offering:

Conversion Rate Optimisation

  • User journey analysis
  • Ideation session
  • Mobile app audit
  • Mobile site audit
  • Testing program
  • Testing reporting

Design & Tech

  • Responsive design
  • Site speed improvements
  • Navigation menus
  • App development
  • Progressive web apps

SEO & Intelligent Content

  • Rich snippets
  • Deep linking between your site and your app
  • Persona analysis
  • Keyword research

Frequently Asked Questions

Mobile-first indexing refers to the practice used by Google Search Engine and Crawlers to index and rank webpages on Google Search Engine Results Page (SERP).

In the past, Google indexed and ranked the desktop version of a webpage using its desktop agent to evaluate the page's relevance to the user's query.

However, since July 2019, Google has swapped to its smartphone agent to crawl and index pages.

Note: Some older sites may still be indexed via desktop crawlers, but this is now being phased out.

Mobile SEO refers to optimising website content that is friendly to mobile crawlers and can be viewed by users on smartphones and tablets with no issues.

As Mobile-first Indexing has become Google’s preferred method of crawling and indexing. Mobile-First SEO has grown in importance, and only by optimising for Mobile SEO can you see improvements in organic traffic.

Mobile SEO vs. Desktop SEO is a very interesting topic and changed a lot over the last 5 years.

Here are the main differences between Mobile Search & Desktop Search:

1. Ranking Factor Differences. Desktop & Mobile algorithms are different and certain elements Algorithm elements for Mobile are given higher weightage over Desktop and vice-versa.

2. Location. Mobile SEO focuses on showcasing hyper-localised results by correlating the query with the Search Devices GPS data. Desktop SEO focuses on showcasing more generalised results and doesn’t leverage location data as much.

3. Search Engine Results Page Layout (SERP Layout). Mobile devices are smaller and as a result Google only showcases data in a single-column format. Meaning data resulting from Featured Snippets is going to be stacked and there will lesser SERP real estate and in turn fewer results on the first page. On the other hand, desktop devices are larger and have a two-column layout with the majority of the Featured SERPs being shown in a second column. Allowing greater SERP real estate.

4. Device Specific Results/Searching Features. Mobile search results are impacted by device operating systems. As Google tries to only show results that are compatible with your device. Similarly, based on your device and OS you gain access to more methods of Searching. Desktop results on the other hand are less skewed for Device specific software and while other searching methods exist; they are relatively less utilised.
 
Mobile SEO has grown in importance over the last few years and with it comes a different set of benefits that can only be attained by optimising for mobile search.

1. Organic Search Rankings & Algorithms: There is a higher weightage given to Mobile Search Engine Optimization scores; and as a result, your organic rankings are tied to it.

2. Improved User Experience: When we optimise a website to rank well for Mobile SEO, we are also optimising the website’s user experience on mobile devices. This results in higher engagement, improved load times and improved overall usability.

3. Customer Reach & Engagement: 58%+ of Google search traffic is originating from mobile devices. 40%+ of all transactions are made through mobiles/tablets.
 

Talk to our mobile optimisation experts

Our Mobile SEO experts are here to assist you with your search challenges
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How we improve Mobile SEO

Driving remarkable results.
01

Start with the basics

We audit your current website to see if it’s optimised for mobile search. We see check to see if a responsive design or if a mobile variant design is used? Or if we need to, work with you to get this done.

Resolution Digital Mobile SEO specialist audits website for optimised for mobile search
02

Analyse the audience

We understand if your audience uses mobile or desktop search to access your site and in what ratio. We then learn more about the user journey and plan our mobile optimisation strategy.

Resolution Digital Mobile SEO specialist tracks user journey and plan website optimisation
03

Optimise, optimise, and optimise

We leverage our learnings to build a mobile first user experience and user journey that caters to your audience’s needs. This in turn helps boost mobile results.

Resolution Digital Mobile SEO specialist  leverages mobile first ux user experince and user journey
04

Measure and Report

We let data do the talking and our reports for mobile seo covers not just information on mobile rankings, it covers insights on mobile conversions as well. 

Best of all we share data with our internal teams to create detailed meaningful insights that helps the whole digital eco system.

Resolution Digital Mobile SEO specialist creates detailed meaningful insights that helps the whole digital eco system
Resolution Digital is a market leading digital SEO agency

A market leading SEO agency.

We understand that search engine optimisation is critical to achieving a high rank positions in search engine results, growing organic traffic, and increasing conversions


Resolution Digital is a full-service SEO agency with a team of over 100 SEO specialists and proprietary SEO technology.

Remarkable Results

About Resolution Digital

Resolution Digital is an Award-Winning Full-Service Digital Agency. Our mission is to deliver Remarkable Results for our clients, helping them achieve exceptional ROI on their digital marketing investments. With offices in Sydney, Melbourne, and Brisbane, we serve clients across the region.


We have a broad and deep set of skills across all areas of digital, and from strategy to implementation. We have been providing digital marketing services to clients in Australia for over 14 years and service many of the largest clients in the country.

We provide a full range of SEO Services that include enterprise SEO, SEO consultancy, website SEO analysis & insights, SEO strategy, SEO audit, blogger outreach, local SEO, mobile optimisation, app store optimisation, voice search optimisation, OneSearch, and intelligent content solutions.


Resolution Digital is an award-winning, full-service digital agency

Why choose Resolution Digital as your digital marketing agency?

As is evident from our extensive range of digital marketing services we have a great deal to offer. Our services are executed by experienced subject matter experts.

Whilst there are many reasons to choose Resolution Digital, we have distilled the main reasons we believe set us apart and give us an advantage.

Insights & News

SEO Updates – Google Launches AMP Testing Tool

SEO Updates – Google Launches AMP Testing Tool

Google: Launch of New AMP Testing Tool Now Available in Google Search Console
SEO Updates – Google: Mobile-First Indexing

SEO Updates – Google: Mobile-First Indexing

Google removes “Notable Online Dropdown” feature from search results. The Notable Online Dropdown feature was previously associated as a mark of brand authority, providing users with additional site information.
SEO Updates – Bing Not Swayed by Google + More

SEO Updates – Bing Not Swayed by Google + More

Bing: Not swayed by Google’s Mobile First Index. Interestingly, Bing will continue to utilise a single index for both mobile and desktop. Stating that a single index for all devices will serve “the most relevant, fresh and consistent results.

Is your Mobile optimisation strategy achieving  Remarkable Results?

Frequently Asked Questions

Mobile-first indexing refers to the practice used by Google Search Engine and Crawlers to index and rank webpages on Google Search Engine Results Page. In the past Google, indexed and ranked the desktop version of a webpage using its desktop agent to evaluate the relevance of a page to a user's query. However, since July 2019 Google has swapped over to its smartphone agent to crawl and index pages.

Note:Some older sites may still be indexed via desktop crawlers, but this is now being phased out.
Mobile SEO refers to the practice of optimising website content in a manner that is friendly to mobile crawlers and can be viewed by users on smartphones and tablets with no issues. As Mobile-First Indexing has become Google’s preferred method of crawling and indexing. Mobile-First SEO has grown in importance and only by optimising for Mobile SEO can you see improvements for organic traffic.
Mobile SEO vs. Desktop SEO is a very interesting topic and changed a lot over the last 5 years. Here are the main differences between Mobile Search & Desktop Search:

  1.  Ranking Factor Differences. Desktop & Mobile algorithms are different and certain elements Algorithm elements for Mobile are given higher weightage over Desktop and vice-versa. 
  2. Location. Mobile SEO focuses on showcasing hyper-localised results by correlating the query with the Search Devices GPS data. Desktop SEO focuses on showcasing more generalised results and doesn’t leverage location data as much.
  3.  Search Engine Results Page Layout (SERP Layout). Mobile devices are smaller and as a result Google only showcases data in a single-column format. Meaning data resulting from Featured Snippets is going to be stacked and there will lesser SERP real estate and in turn fewer results on the first page. On the other hand, desktop devices are larger and have a two-column layout with the majority of the Featured SERPs being shown in a second column. Allowing greater SERP real estate.
  4. Device Specific Results/Searching Features. Mobile search results are impacted by device operating systems. As Google tries to only show results that are compatible with your device. Similarly, based on your device and OS you gain access to more methods of Searching. Desktop results on the other hand are less skewed for Device specific software and while other searching methods exist; they are relatively less utilised.
Mobile SEO has grown in importance over the last few years and with it comes a different set of benefits that can only be attained by optimising for mobile search.

  1. Organic Search Rankings & Algorithms: There is a higher weightage given to Mobile Search Engine Optimization scores; and as a result, your organic rankings are tied to it.
  2. Improved User Experience: When we optimise a website to rank well for Mobile SEO, we are also optimising the website’s user experience on mobile devices. This results in higher engagement, improved load times and improved overall usability.
  3. Customer Reach & Engagement: 58%+ of Google search traffic is originating from mobile devices.40%+ of all transactions are made through mobiles/tablets.

Stay informed with our latest insights & news

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Gadigal Country
Bay 7, 2 Locomotive Street
South Eveleigh, NSW, 2015

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South Yarra, VIC, 3141

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Brisbane City, QLD, 4000

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