Resolution Digital.

Evolving BINGO’s digital strategy through our integrated partnership

Client

BINGO Industries

Industry

Waste Management and Recycling

Project

Long-term, multi-stream digital performance partnership

From tactical execution to transformative results

Bingo’s digital estate needed to keep pace with the operational complexity and growth of the business. Over several years, Resolution Digital has led the end-to-end transformation of Bingo’s owned digital channels — from complete platform re-architecture to iterative UX redesigns. What began as a series of tactical improvements evolved into a strategic experience program focused on utility, speed, and customer-centric design.

64% improvement in site speed has been remarkably achieved across all devices.

37% reduction in booking journey drop-off.

18% increase in conversion rate following the re-platforming and redesign of the website.

92% of clients were satisfied with the usability of the MyBINGO portal.

29% fewer visitors are bouncing from high-intent landing pages.

BINGO Projects

Kentico re-platforming & full-site redevelopment
Migrated Bingo ecosystem to Kentico for unified content and CRM. Delivered high-performance templates, modular blocks, and enhanced security.
Multiple site redesign & build
Reimagined Bingo’s digital look and feel multiple times over the years.
MyBINGO customer portal
Branded, designed and developed a secure, self-serve portal for trade clients.
UX optimisation of booking journeys
Simplified skip bin and waste service bookings. Added guided steps, postcode detection, and support to reduce user error and abandonment.
Sustainability hub
We created a sustainability hub, aligning the site with the company’s focus on circular economy.
Djurwa
We designed the website for Djurwa, an Indigenous-owned joint venture between Yalagan Group and BINGO Industries.
Designing for utility, not just aesthetics

Beyond the build, we’ve helped Bingo shift how they approach digital design and development:

  • Introduced user-centric design rituals including stakeholder sketch sessions and click-path mapping


  • Standardised a design system for internal and external development teams


  • Embedded performance benchmarking and customer feedback loops into the roadmap process


  • Brought cross-functional alignment between IT, marketing, and customer service through shared metrics

We have designed & re-designed BINGO’s websites several times over our the lifetime of our partnership.
BINGO’s B2B Customer Portal. Connect anytime, anywhere.
Our sustainability hub, designed to reflect BINGO’s commitment to a circular economy.
We delivered the Djurwa website, an Indigenous joint venture between Yalagan Group and BINGO.

“I genuinely loved working with Resolution Digital, leaving aside their world-class competency and technical capabilities, I could trust them to provide a quality outcome because of their hard-working work ethic and the transparency they demonstrated from the outset. ”

Heather McDermott

Head of PMO, Program Manager & Delivery

Bingo Industries partnered with Resolution Digital to transform its digital ecosystem in line with the company’s rapid growth and operational complexity. What began as tactical improvements evolved into a strategic, customer-centric digital experience program focused on speed, usability, and performance.

What we did

  • Re-platformed and redeveloped the website on Kentico

  • Optimised UX for booking journeys and reduced drop-offs

  • Designed and launched the MyBINGO self-serve customer portal

  • Created a sustainability hub and redesigned multiple sites

  • Developed the Djurwa website for an Indigenous joint venture

  • Standardised a design system and embedded performance feedback loops

The results

  • 64% improvement in site speed across all devices

  • 37% reduction in booking journey drop-off

  • 18% increase in conversion rate post re-platforming

  • 92% client satisfaction with MyBINGO portal usability

  • 29% reduction in bounce rate on high-intent landing pages

The impact

The transformation enabled Bingo to deliver faster, more intuitive digital experiences, align internal teams around shared metrics, and support long-term growth through scalable, user-focused design and development.