Customer Experience Strategy
Data & Tech Strategy
Paid Digital Media
WHY WORK WITH US?
1. Strategy through
2. Broad & deep skill sets
3. Integrated solutions
4. Leading supplier partnerships
5. Training + Services + Technology
6. Agility combined with scale
Although there was much hype about the pending arrival of Amazon in Australia there hasn’t been a great deal of noise in the market.
Nevertheless, Amazon is here and with over 32m monthly visits and with the introduction of Amazon Prime, a subscription-based delivery service, this eCommerce force cannot be overlooked.read more
Amazon’s arrival has contributed to elevating online shopping as a whole – and has prompted a growth in web-traffic post-launch. Amazon continues to make its mark in Australia following its moves into content streaming and voice automation.read more
Google recently announced the rebranding of their ad business products into 3 groups: Google Marketing Platform, Google Ads and Google Ad Manager. This article was written in collaboration between Resolution Digital and Annalect Consulting. This is Google’s attempt to continue to establish themselves as a marketing technology platform and compete with the likes of Adobe and Oracle.read more
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A command centre with multiple screens to monitor marketing performance in real-time.
The outcome? Improved reactivity is leading to faster customer response and ROI.
API Integration and Development
We develop data transformation rules as required to deliver the data in the expected format for the client. The transformation results in time savings as the data no longer needs to be manually pulled or transformed.
Data Feed Automation
The ability for clients to receive a feed of their media and creative activity for internal reporting or modelling purposes.
This modelling provides brands with a comprehensive understanding of customer behaviour, their choice of media and selection of products. It speeds up the velocity to make rational decisions, and all levels of seniority can utilise the insights.