Humanforce’s journey to a smarter CMS

Client

Humanforce

Industry

Human Capital Management

Project
UX/UI Design, Development, Technology, Martech

Rebuilding the platform & brand to reflect Humanforce’s bold new vision.

Challenge:

Humanforce, a company focused on deskless workforce management, needed a digital overhaul to support their growth and new brand positioning. Their existing site was outdated and lacked the flexibility to scale and personalise user experiences effectively.

Solution:

We re-platformed Humanforce's website to Storyblok, implementing a new brand and creating a scalable design system. This allowed for easy internal use and future growth. We also began capturing key data points to enable personalised customer journeys.

+ 100% increase in site traffic within the first 3 months of launch.

+ 25% increase in form submission rates. A key business metric.

12 weeks. Project completed in 12 weeks which is significantly faster then the typical 20-30 week duration for a project this size.

We brought Humanforce’s new fun & vibrant brand to life in the new interface.
We completely overhauled the Information Architecture (IA) and navigation, including designing a new suite of icons.
A new content hub system that allows Humanforce to easily publish a range of content types such as whitepapers and seminars which is vital for their lead generation strategy.
Key outcomes at a glance

Re-platformed on Storyblok.

Ensured flexibility and ease of use for internal teams.

New brand implementation.

Brought the new brand to life across digital channels.

Scalable design System.

Developed reusable components and templates for multi-site use.

Personalised customer journeys.

Started capturing data to deliver personalised experiences.

Rapid delivery.

Completed the full design and build in just 12 weeks.

“Our website has certainly been a journey but given we’ve almost doubled our monthly site visitors and growth in form completions by 25% so far, without even tackling the personalisation yet, I am proud of what we’ve been able to achieve so far. We’re super happy with Storyblok and how easy it is to use, it’s really helped our team.”

Sylvia Vasas

Chief Marketing Officer

Humanforce, a leader in deskless workforce management, partnered with Resolution Digital to overhaul its digital presence in line with a bold new brand vision. The project focused on re-platforming, scalability, and enabling personalised user experiences to support rapid growth.

What we did

  • Re-platformed the website to Storyblok for flexibility and scalability

  • Implemented the new brand across all digital touchpoints

  • Developed a scalable design system with reusable components

  • Enabled data capture to support personalised customer journeys

  • Delivered the full project in just 12 weeks

The results

  • 100% increase in site traffic within 3 months

  • 25% increase in form submission rates

  • Project completed in 12 weeks (vs. typical 20–30 weeks)

The impact

The transformation empowered Humanforce with a modern, scalable digital platform that reflects its brand vision, enhances user engagement, and supports future growth through personalisation and agility.