As Australians are coming to terms with being physically isolated they are spending more and more time connecting through digital media. The smartest and simplest way to reach your audience during COVID-19 is through relevant messaging via your digital channels.
Your actions and preparations during the unsettling times of COVID-19 will set you apart when the globe bounces back. People are generally on edge while staying and working at home for the foreseeable future. Your COVID-19 messaging needs to reflect this.