Insights & News.

SEO Updates – Google Fred: Significant Algorithm Ranking Update + More

13 March 2017 0 Min read SEO
1. Google Fred ?: Significant Algorithm Ranking Update There appears to be a link related Google algorithm update occurring right now in search engine results. With significant forum chatter & no confirmation from Google, it's difficult to determine if this update is...
 
 

1. Google Fred ?: Significant Algorithm Ranking Update

There appears to be a link related Google algorithm update occurring right now in search engine results.
With significant forum chatter & no confirmation from Google, it’s difficult to determine if this update is targeting spammy links, low quality content, or something else.

https://www.seroundtable.com/google-algorithm-ranking-update-23523.html & https://www.seroundtable.com/google-fred-algorithm-update-23529.html

 

2. Google RankBrain: Ranking Signals Influenced By Query & User

Gary Illyes has confirmed that Google’s RankBrain signals are influenced by a number of factors such as query, user intent. Location seems to also be another factor however this is yet to confirmed.
http://www.thesempost.com/weight-google-ranking-signals-changes-based-search/

 

3. Google Analytics: AMP Pages Incorrectly Tracked

GA is currently facing issues with Google supported Accelerated Mobile Page tracking, witnessing inaccurate data for key metrics such as pageviews & bounce rates.

http://searchengineland.com/using-amp-known-bug-probably-screwing-google-analytics-270466

 

4. Google: Mobile Page Speed Vs Bounce Rate

Research conducted by Think With Google has identified that as a mobile-page load time goes from 1 to 7 seconds, the likelihood of users bouncing off the site increases by 113%.

Read the full report here.

http://www.thesempost.com/google-bounce-rate-increases-longer-load-times/

 

Contact us to discover how we can get you remarkable results in Digital Marketing Services

Insights & News

PoV

The Rise of Digital Experience Platforms (DXP)

Mastering personalised digital experiences is one of the biggest challenges modern marketers face, but we’ve got your back!
Read more
PoV

Life beyond the cookie - Series Part 2

With the fall of third-party cookies, comes the confusion and concern about the future of addressability and identity in advertising.
Read more
PoV

Life beyond the cookie - Series Part 1

The online advertising landscape continues to evolve at a rapid pace, with new technologies and regulations driving changes.
Read more