Australia's largest pool and spa maintenance network, Poolwerx, has appointed Resolution Digital as its full stack agency to help drive its digital goals for the future.
With over three decades’ experience helping people across Australia, New Zealand and the US enjoy their backyards, Poolwerx is forging a new partnership with Resolution Digital to ensure the continued delivery of frictionless and memorable experiences for customers from across all touchpoints.
Poolwerx has engaged the advisory services of Resolution Digital to carve out the future of Poolwerx’s online customer journey since 2023.
In 2024, the partnership expanded to become a full suite of online services for Poolwerx through digital media and marketing.
Poolwerx Chief Marketing Officer Nicola Votier, said the partnership was a natural progression of their successful relationship.
“We are looking forward to what the future holds for our clients and their future online experience with Poolwerx. We have been in a fortunate position to partner with one of the best in the industry to guide us in this journey. The teams from Poolwerx and Resolution Digital are working closely on a large number of projects and have already gained a lot of momentum on data-driven outcomes from extensive research activity.”
Resolution Digital, MD, Matthew Keegan said the team was looking forward to embarking on a new chapter with Poolwerx.
“Our purpose is always to push the boundaries of digital, helping people achieve more through remarkable online experiences. We look forward to building upon our partnership with Poolwerx and immersing ourselves in the business of creating pool-side memories.”
Using a comprehensive framework including workshops, consulting sessions and other audit tools, Resolution Digital’s MarTech specialists will help select, implement and operate the effective strategy and technology to meet Poolwerx's evolving business objectives.
Poolwerx and Resolution Digital are now forging ahead with their mission to create an industry-first, world-class online experience, maintaining the lead in the pool maintenance industry.
Resolution Digital is a full-service digital agency, part of the Omnicom Media Group.
Original press coverage: Adnews
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