Optimizely, the leading digital experience platform provider, has announced its Web Experimentation and Full Stack solutions are now available on Google Cloud Marketplace, making it easier for customers to purchase both products.
Six months after establishing a multi-year strategic partnership with Google by moving its experimentation solutions to Google Cloud, Optimizely and Google will coordinate an execution strategy for the global roll-out of scalable, full user-journey, experimentation solutions.
Benni Lucas, Head of Marketing Technology at Resolution Digital, explains,
“With this partnership being announced in February this year, it is interesting to see Optimizely’s multi-cloud strategic vision for the future of business and marketing come to life. Seeing the integration into the Google Cloud Marketplace is a logical step for the partnership and we are watching closely to understand how this partnership will continue.”
As global organisations face economic uncertainty and growing consumer expectations, Alex Atzberger, Optimizely CEO says,
“Our launch on Google Cloud Marketplace is another step forward in our strategic partnership with Google Cloud, one which will break boundaries for the data-driven growth marketer.”
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