Resolution Digital CRM Strategy

CRM Strategy.

Powering the CRM and consumer engagement your customers love

We develop digital CRM strategies that develop stronger relationships with consumers from first touch through to advocacy across the full spectrum of digital touchpoints.

Resolution Digital CRM Strategy team Powering the CRM and consumer engagement your customers love

Powering the CRM and consumer engagement your customers love

Our comprehensive understanding of marketing cloud platforms, data, personas, and consumer journey planning, along with a deep knowledge of behavioural economics results in CRM strategies that consumers love to engage with.


Get in  contact for a complimentary call with one of our CRM strategy consultants


Resolution Digital wins B&T Award for Best Digital Services 2023

We won the Best Digital Services Award for the second consecutive year. The win is a testament to the incredible work that our Resos deliver for our clients across all aspects of digital creative, design, optimisation, measurement, and media.

Resolution Digital wins B&T Best Digital Services 2023

Benefits of CRM Strategy

Creating and executing killer CRM strategies is our thing. When you join us, you’ll experience a number of benefits to your CRM game:
Build brand trust by utilising behavioural economics throughout the consumer journey
Full integration with digital media allows for a cohesive approach with results to match
Gain access to a large variety of sophisticated CRM tech solutions
Increase conversions by truly understanding your customer’s digital experience
Increase customer engagement by strengthening your CRM strategy at each touchpoint
Leverage our team’s consumer psychology knowledge to increase sales

Our CRM Strategy Capabilities

Our clients benefit from our understanding of behavioural economics and of the entire digital landscape. This results in CRM strategies that consumers enjoy engaging with across all digital outposts.


When you work with us you’ll benefit from a range of experience and inclusions:

Knowledge

  • Consumer psychology 
  • Behavioural economics
  • Principles of persuasion

Omnichannel CRM

  • CRM journey touchpoints
  • CRM enablement technologies
  • Relationship between paid, owned, earned and shared media

CRM Strategy

  • High performing CRM Strategies
  • Outcomes orientated strategy solutions
  • Clear CRM measurement frameworks defined
  • Defined path to true consumer centric engagement
  • Partnered with a range of CRM tech solutions

Talk to our CRM experts

Our experienced CRM specialists are here to assist you overcome your business challenges.
  • Call
  • Email
  • Message

Talk to our digital marketing experts today!

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Approach to CRM Strategy

that delivers Remarkable Results.
01

Discover

We run a discovery of past and current CRM activity and collate research and insights relating to your category and competitors.

Resolution Digital CRM Strategy team run a discovery of past and current CRM activity
02

Dissect

We define key consumer segments and the touchpoints along their journey that then informs plotting engaging experiences that can be delivered via CRM platforms.

Resolution Digital CRM Strategy team define key consumer segments and the touchpoints
03

Plan

We form a strategic plan for CRM and ongoing consumer engagement, which includes projected outcomes and optimisation frameworks

Resolution Digital CRM Strategy team form a strategic plan for CRM
04

Perform

We identify key performance indicators and incorporate these into a measurement and optimisation framework that ensures CRM efforts improve over time.

Resolution Digital CRM Strategy team identify key performance indicators

A Remarkable Agency

Remarkable Results

Is your CRM Strategy helping you achieve  Remarkable Results?

About Resolution Digital

Resolution Digital is an Award-Winning Full-Service Digital Agency. Our mission is to deliver Remarkable Results for our clients, helping them achieve exceptional ROI on their digital marketing investments. With offices in Sydney, Melbourne, and Brisbane, we serve clients across the region.
 
We have a broad and deep set of skills across all areas of digital, and from strategy to implementation. We have been providing digital marketing services to clients in Australia for over 14 years and service many of the largest clients in the country.

We provide a full range of Digital Strategy and Planning services that include Digital Experience Platform (DXP), Digital Media, Branding, Audience Segmentation, Digital Marketing Strategy Workshop, Content, Digital Customer Journey, eCommerce Marketing, CRM, Digital Customer Experience (CX Strategy), Business Development, First-Party Data and Digital Marketing Audit.

Resolution Digital is an award-winning, full-service digital agency

Why choose Resolution Digital as your CRM strategy agency?

We understand that a sound digital media strategy is a key part to any successful marketing campaign as it helps identify key audiences, where to reach them, the relevant message and the metrics that matter.


Resolution Digital is a full-service digital strategy agency with a team of experienced strategists in a range of specialist fields.

Insights & News

In CRM, Conversion Is No Longer Enough

In CRM, Conversion Is No Longer Enough

To build brands for ‘nowsumers’, marketers must design milestones in the customer journey.
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How to Reduce Marketing Lead Times: Two Case Studies from SXSW

How much control is ‘enough’ control when it comes to marketing decisions? The team at Annalect provides some guidance and context.

Stay informed with our latest insights & news

Our Offices

Sydney.

Gadigal Country
Bay 7, 2 Locomotive Street
South Eveleigh, NSW, 2015

Visit your Sydney office

Melbourne.

Wurundjeri Country
Level 6, 650 Chapel Street
South Yarra, VIC, 3141

Visit your Melbourne office

Brisbane.

Turrbal and Jagera Country
200 Adelaide Street
Brisbane City, QLD, 4000

Visit your Brisbane office
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