Google Analytics 4 (GA4) Advanced Analytics Course 2023.

Register your interest to stay in the know about our upcoming GA4 training courses. 

We also offer bespoke training courses, unique to your team's needs.

About the course

We are inviting you to our Google Analytics 4 (GA4) Advanced Analytics Course, which will get your teams up to speed with GA4, the new version of Google Analytics. Universal Analytics will stop collecting data on 1 July 2023, which means your teams need to be familiar with the new platform now.

This training course will empower your teams to use GA4 and start leveraging the powerful analytics tools and reporting available in this platform.

It will be a live event hosted by our Google Analytics experts and will include a live Q&A throughout the day.

  1. Benefits of the course

  •   Learn best practice tactics to start leveraging this powerful analytics platform
  •   Gain confidence in using the GA4 reporting interface
  •   Get hands-on guidance and support from the experts to analyse data within the platform

Agenda summary

   Introduction to GA4

   Advanced Reporting and Insights

   Powering Marketing Decisions & Activation into Google Marketing Platform Advertising

   Building and Targeting Audiences

   Attribution Modelling and Comparisons

  •    Debugging and Analysis

Who should attend this course?

We encourage all digital marketers who use Google Analytics to join this training session, including: digital marketing specialists, account managers, agencies, whole teams and internal account teams. 

Resolution Digital is an award-winning full service digital agency. We have been a Google Certified Analytics Partner since 2013 and have been providing training since 2007. For over 14 years, we have delivered remarkable results for hundreds of clients large and small, by tailoring our services to each client's unique needs. 

GA4 training agenda

  Introduction to GA4 & Considerations

  Universal Analytics vs GA4

  Web and app tracking 

  Marketing, campaign and performance reporting

  Event-scoped vs user-scoped custom dimensions

  Debugging and analysis

  Using Google Analytics Reports with your data

  Audience Behaviour & Acquisition reports deep-dive

  Integrating into the Google Marketing Platform - Ads/Data

  Activating and reporting audience insights

  Best-practice Marketing campaign and UTM tracking

  Reporting for optimisation

  Attribution modelling

  Constructing actionable reports

  GA4 enhanced measurement overview

  Using best practice tips and tricks

Powered by TRKKN

Omnicom Media Group (OMG ANZ) has launched TRKKN as its dedicated Google Marketing Platform and Google Cloud Platform consultancy in Australia and New Zealand. 

TRKKN is a leading Google Marketing Platform (GMP) and Google Cloud Platform (GCP) Partner in Europe and will now provide sales and consultancy for the entire GMP and GCP suite, including Machine Learning, Artificial Intelligence, Automation and Privacy solutions built on Google Cloud as Resolution Digital's specialised partner.

Pre-course preparation 

  • This will be a hands-on training experience. To get the most out of the course, we recommend you have a Google Analytics 4 property pre-installed on your site, with data flowing into the account. 

Meet the GA4 trainers

Interested in attending the next session? 

We have got you covered.

Simply register your interest to stay in the know about our upcoming GA4 training courses. We also offer bespoke training courses, unique to your team's needs.

Register your interest

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