We aid clients in building digitally empowered brand experiences that consumers love. By adopting key principles of behavioural economics, along with data from a range of sources, our brand strategies result in increased relevance amongst audiences.
When you work with us, we include everything you’ll need for a complete brand strategy that thrives in the digital environment:
We run a discovery of how the brand currently sits online and collate research and insights relating to your category and competitors. Here we consider key brand-related metrics that include sentiment and customer effort metrics
We work with client teams and, where necessary, existing customer and prospective consumers to determine gaps and opportunities for the brand. This consultative process often includes brand persona workshops.
We form a strategic plan for the brand’s positioning and purpose that goes beyond standard brand assets to include digital considerations. This includes brand organic indexation and digital style guides.
We identify key brand performance indicators and incorporate these into a measurement and optimisation framework that ensures your brand evolves. Our brand tracking extends beyond classic NPS and CES type measures to include brand intent and engagement metrics across digital platforms like Google, Facebook, review sites, and other relevant platforms.
We understand that a sound digital media strategy is a key part to any successful marketing campaign as it helps identify key audiences, where to reach them, the relevant message and the metrics that matter.
Resolution Digital is a full-service digital strategy agency with a team of experienced strategists in a range of specialist fields.
Resolution Digital is an Award-Winning Full-Service Digital Agency. Our mission is to deliver Remarkable Results for our clients, helping them achieve exceptional ROI on their digital marketing investments. With offices in Sydney, Melbourne, and Brisbane, we serve clients across the region.
We have a broad and deep set of skills across all areas of digital, and from strategy to implementation. We have been providing digital marketing services to clients in Australia for over 14 years and service many of the largest clients in the country.
We provide a full range of Digital Strategy and Planning services that include Digital Media, CRM, Customer Experience, Content Strategy, Customer Journey, eCommerce, Business Development, Branding, Strategic Workshops, First Party Data and Audience Segmentation.
As is evident from our extensive range of digital marketing services we have a great deal to offer and our services are executed by experienced subject matter experts.
Whilst there are many reasons to choose Resolution Digital, we have distilled the main reasons we believe set us apart and give us an advantage.