SEO Analysis and Research | Resolution Digital Australia

Research is the cornerstone of all SEO activity

SEO has come a long way since the rudimental days of keyword stuffing. Now we aim to sculpt consumer journeys, conduct thorough competitive analysis and find the optimal way to leveraging opportunities we identify.

SEO research and insights are aimed at developing a better understanding of how users search for your brand and products

Though SEO has evolved far past basic keyword optimisation, ensuring we have the correct research and insights remains a crucial aspect of remarkable SEO.

From the fundamentals of metadata optimisation and competitive analysis, to understanding the consumer journey, SEO insights are critical in ensuring our tactics evolve with the way in which consumers search.

Benefits of remarkable research and analysis

The benefits of rigorous SEO research and insights offering can’t be understated. It’s an essential piece of the digital puzzle.

Discover what your potential customers are searching for and optimise your website accordingly

Use keyword research findings to inform product development discussions and decisions

Locate and rectify content gaps on your site in order to compete for key phrases in search results

Drive traffic and increase time on site by creating a library of content that your customers need

Improve your website’s search performance with in-depth competitor analysis and insights

Learn, tweak, and adapt on an ongoing basis with detailed reports

Our SEO research and analysis capabilities

By leveraging an array of tools and the knowledge of our SEO experts, we ensure our research and insights give the most complete view of the user possible.

Consumer Journey

Keyword theming and direction
Identification of intent and engagement
Competition analysis

Educated targets

Opportunity analysis
Competition vs. volumes
Authority in search
Visibility of assets

Seasonality

Utilise seasonal keyword data
Timed content and seasonal peaks
Trend identification

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Approach to SEO research and insights

Driving remarkable results.

Keyword Research

We use a broad variety of tools to understand the questions being asked, the features showing on Google, and the scale of the opportunity. Keyword research forms the foundation of SEO strategy, as well as content and paid search strategy.

Competitive Analysis

We develop our understanding of who the most prominent organic competitors are, what they are doing right, and where the key opportunities lie. We then create a benchmark with which to judge performance.

Content Gap Analysis

With content forming a fundamental aspect of a strong organic presence, it is important to understand how your existing content performs, as well as where gaps exist, so that we can utilise our findings to leverage the biggest opportunities.

Related Services

xConnect

Consumer experience audit and optimisation framework that increases engagement and conversion.

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About Resolution Digital

Resolution Digital is an Award-Winning Full-Service Digital Agency. Our mission is to deliver Remarkable Results for our clients, helping them achieve exceptional ROI on their digital marketing investments.

We have a broad and deep set of skills across all areas of digital, and from strategy to implementation. We have been providing digital marketing services to clients in Australia for over 14 years and service many of the largest clients in the country.

We provide a full range of SEO Services that include SEO analysis & insights, SEO strategy, SEO audit, blogger outreach, local SEO, mobile optimisation, app store optimisation, voice search optimisation, onesearch, and intelligent content solutions.

Why choose Resolution Digital as your digital marketing agency?

As is evident from our extensive range of digital marketing services we have a great deal to offer. Our services are executed by experienced subject matter experts.

Whilst there are many reasons to choose Resolution Digital, we have distilled the main reasons we believe set us apart and give us an advantage.

Why choose us?

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SEO Analysis & Insights.