OneSearch.
Integrated SEO and SEM strategy delivering efficiencies and incremental performance
With a single a view of Search as a channel, OneSearch strategy leverages both SEO and SEM to deliver to a unified KPI.
Removing silos between SEO and SEM to increase effectiveness
We believe in integration of SEO and SEM activities to deliver the optimum search experience. Working in silos, could lead to media wastage, traffic and conversion cannibalisation or less effective performance.
Our proven methodology has driven noticeable increases in performance for our clients over the years leading to Search becoming an even more effective channel.
Benefits of OneSearch
Our OneSearch Capabilities
Improved performance
- Incremental conversion with complementing tactics across SEO and SEM
- Reduced wastage by intelligent budget allocation to reduce combined CPA
- Incremental conversions for critical campaigns and product launches by maximising search share of voice
- Multi-layered strategy taking in to account consumer behaviour to deliver on your objectives
Tailored to your objectives
- Test and learn plans designed for your objectives
- Continuous feedback loop and optimisations
- Iterative refinements to campaigns based on performance and objectives
Integrated approach
- Breaking down the silos with an integrated search strategy informing SEO and SEM tactics.
- Team integration working towards a common KPI
- Flexibility in KPIs for different campaigns based on agreed objectives
Proprietary technology
- SEO and SEM share of voice data in a single view
- Historical view of CPC changes to balance priorities
- Combined Search reporting
- Combined search measurement of KPIs
Talk to our OneSearch specialists
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Our approach to SEO and SEM integration
Effectiveness audit
Testing and learn
OneSearch Strategy
Proprietary technology
Increase in organic search traffic for baby care brand of more than
Leading cosmetics brand grows revenue via organic search by
Luxury skincare brand realises ROAS improvement of
OneSearch
xConnect
Flightdeck
About Resolution Digital
Resolution Digital is an Award-Winning Full-Service Digital Agency. Our mission is to deliver Remarkable Results for our clients, helping them achieve exceptional ROI on their digital marketing investments.
We have a broad and deep set of skills across all areas of digital, and from strategy to implementation. We have been providing digital marketing services to clients in Australia for over 14 years and service many of the largest clients in the country.
We provide a full range of SEO Services that include SEO analysis & insights, SEO strategy, SEO audit, blogger outreach, local SEO, mobile optimisation, app store optimisation, voice search optimisation, onesearch, and intelligent content solutions.
Why choose Resolution Digital as your digital marketing agency?
As is evident from our extensive range of digital marketing services we have a great deal to offer. Our services are executed by experienced subject matter experts.
Whilst there are many reasons to choose Resolution Digital, we have distilled the main reasons we believe set us apart and give us an advantage.