Resolution’s cross-channel, analytics and user experience health check for mobile. Are you mobile ready?
![Resolution Digital brands are formulating new mobile-first recipes](https://media.resolutiondigital.com.au/attachment/02/are-you.jpg?)
To serve up the perfect digital dish for smaller screens, many brands are formulating new mobile-first recipes. Since mobile use overtook desktop use more than 18 months ago… it just makes good business sense.
![Resolution Digital chart shows mobile use overtook desktop use more than 18 months ago](https://media.resolutiondigital.com.au/attachment/ad/are2.png?)
Your first raw ingredient may well have been the responsive design of your brand’s website.
But as consumers ramp up mobile usage, have you considered adding in:
A dash of delectably data-driven attribution across your entire customer journey (website, app, online content, ads – even call centre and in-store foot traffic)?
A pinch of Progressive Web App?
A squeeze of search ads on app stores?
Introducing… our Mobile Ready Health Check
To ensure your digital mix ticks off mobile-first from every angle, we’ve developed a new product called the Mobile Ready Health Check.
Analysing all facets of mobile
We cover a lot of ground during your Mobile Ready Health Check. Here’s a taste to whet your appetite:
Strategy
- App vs. website
- Mobile website
Full consideration of responsive design, adaptive design, Accelerated Mobile Pages, Progressive Web Apps, wrappers and more
Findability
- App store optimisation
Including Apple Store and Google Play
- App content indexation and deep linking for search
- Mobile website search and local optimisation
- Paid media
Including mobile display ads, paid search for mobile, non/incentivised downloads, app store search ads and app outreach amplification
Experience
- UX/UI
- Cross browser compatibility
- Mobile creative
- Mobile speed
- Content
Acquisition
- Call tracking
- In-app engagement metrics
- Conversion optimisation
- Instore attribution
Insights
- App analytics
- Mobile website analytics
What do you get?
- Summary of key findings and insights with regards to how your brand is connecting with your mobile audience
- A prioritised list of recommendations to resolve the most critical mobile issues
- Input into your brand’s strategic approach to mobile
- Priority action plan to elevate your mobile experience to a world class standard